The 6 best-selling foundations from the country’s busiest drugstore—and not one is over $20

March 09, 2020 at 06:00PM by CWC


Hot tip: The drugstore is one of the best places to buy your beauty products. Once you waltz past the holiday-themed candy and greeting cards, you’ll find yourself surrounded by really, really good skin-care and makeup finds. And nowhere is that more true than CVS, which is the busiest drugstore in the country.

Considering that the store’s makeup shelves are stacked high with options, we asked for the best foundations at CVS, and we’re happy to report that not one of these options is over $20. In the golden age of skin care and makeup, it’s truly easier than ever to buy foundation at the drugstore. Not only are options wallet friendly, but as of October, you can now swatch foundations before buying them so that you’re getting the perfect match for your skin. And so, without further ado, here are the year-to-date best-selling foundations at CVS.

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Table of Contents

1. L’Oréal Paris True Match Foundation, $12

Photo: L’Oreal Paris

This super-blendable option from L’Oréal Paris holds the rank as number one at CVS. It’s creamy, has light-to-buildable coverage, and comes in 45 shades so that you can truly find your—ahem—true match. It gets bonus points for having SPF in it.

2. Revlon ColorStay Foundation, $15

Photo: Revlon

If you’re into a matte or satin finish, this Revlon option fits the bill. It’s long-lasting, and you can pick one based on your skin concerns—there’s one for combination/oily complexions and one for normal/dry complexions, as well.

3. Maybelline Fit Me! Matte + Poreless Foundation, $9

Photo: Maybelline

Maybelline’s shine-hiding formula works best on normal to oily skin types, since it’s filled with micro-powders that control oil buildup from accumulating throughout the day. Use this for medium coverage that doesn’t cake.

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4. CoverGirl + Olay Simply Ageless Instant Wrinkle Defying Foundation, $19

Photo: CoverGirl

Give your complexion some skin care benefits with this CoverGirl foundation, which provides sun protection, vitamin B3, and a fine line-blurring effect all in one compact.

5. Neutrogena Healthy Skin Liquid Foundation, $17

Photo: Neutrogena

Neutrogena delivers on the product name: You’re keeping your skin healthy via the lightweight formula that has SPF, vitamin E, and antioxidants.


6. Almay Skin Perfecting Comfort Matte Foundation, $14

Photo: Almay

This foundation is oil-free, matte, lasts all day long, and yet feels like you’re not wearing anything at all (in other words, it’s good).

Take it from Huda Kattan: This is how to find a good foundation (she would know). And here’s what to know about the different types of foundation coverage you can choose from.

Author Rachel Lapidos | Well and Good
Selected by CWC