This Chic Brand Will Help You Dress Like a French Girl This Autumn

October 21, 2020 at 06:03AM

One thing that unites every member of the Who What Wear team is their shared love of French fashion brands. There’s just something about French style that gets us every time. From the quaint charm of Gallic girls to the alluring way Parisians get dressed, we find ourselves trying to emulate their ability to create such effortlessly chic outfits on a daily basis. 

Of course, anything that helps us on our way to achieving this sartorial je ne sais quoi is wholly welcome, particularly if it does all the hard work for us. And no brand has the power to give our wardrobes that desired cool effect quite like Zadig&Voltaire.

Zadig&Voltaire sets itself apart from other French fashion houses thanks to its potent blend of romanticism, rock-and-roll edge, and sophisticated polish. It embodies all that’s great about French style, without relying on tired clichés. Wearing its clothes makes you feel like you’re dressing like a real French woman, as opposed to playing dress-up. As such, Zadig&Voltaire has become our go-to when our wares need an upgrade. Just as well, then, that the brand’s autumn/winter 2020 collection lives up to expectation.

Having essentially created the ultimate autumn capsule, let’s first turn our attention to Zadig&Voltaire’s coats. With camel hues, heritage checks, shearling textures, and aviator silhouettes, it ticks off just about every noteworthy outerwear trend imaginable. 

Then there are boots; from versatile biker boots to retro platforms, you’re sure to find the pair for you. The knitwear is equally as strong, too, as is the edit of gorgeous frocks that can be dressed up or down with a simple shoe switch. Throw in what we’re predicting is going to be this season’s most in-demand It bag, and Zadig&Voltaire has assembled the parfait autumn/winter wardrobe. 

Keep scrolling to discover the Zadig&Voltaire pieces we currently have on our new season wish list. 

Knitwear is an integral part of any autumn capsule, and we’re beyond impressed by the purls on offer at Zadig&Voltaire, from classic Breton stripes and camel hues to cool slogans and edgy camouflage. 

Considering the fact we’re all set to wear boots on a daily basis for the next six months, it’s little wonder that finding the perfect pair is currently our top shopping priority. Cue Zadig&Voltaire’s impressive edit, which includes every boot trend that matters for 2020—think suede Western booties, wooden platform soles, and lace-up fastenings. 


Now that you’ve found the perfect pair of boots, let’s move on to another autumn buy Zadig&Voltaire has mastered; dresses. Boasting some of the most beautiful prints we’ve seen this season, as well as jumper dresses and mini lengths, in an ideal world, we’d own them all. 

A new bag should be for life, not just for one season, and that’s precisely what Zadig&Voltaire’s arm candy offering is designed for—to last. Made with the highest-quality leathers and metal hardware, in an array of colours and finishes, these are bags you’ll love and use for a lifetime. Our favourite? If we had to choose, it’d be the pieces for the brand’s new ZV Initiale line.

Ordinarily, finding a good winter coat isn’t easy, often taking more time and patience than most of us have to spare. So imagine our delight when we discovered Zadig&Voltaire has not one, not two, but a whole host of chic outerwear options to choose from. Here are five styles that inevitably made their way onto the Who What Wear UK team’s collective wish list.

Author Maxine Eggenberger | Whowhatwear
Selected by CWC

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