November 26, 2020 at 04:50PM
Just when we thought that Zara’s sales were a long distant memory until Boxing Day—bam!—along comes a surprise 40% in time for Black Friday and Cyber Monday, giving us a short and sharp kick up the backside to get our mice moving and our baskets curated with discounted-but-sensible purchases. Zara’s latest sale in on and we’re not going to muck around—but we always advise caution when it comes to shopping during this time of year.
Firstly, have a look through your wardrobe and have a think about what you need and what works with your current pieces. Then, when browsing on the site, add pieces you love, by all means, but before you check out, it’s worth thinking about how much wear you’ll get out of them. A good rule is to know if you’ll wear it 30 times or more, which is a great way to ensure you’re shopping as mindfully and sustainably as you can.
And if you want more pointers, we have an insider who gave us some valuable tips on how to shop the Zara sale in the UK so expertly that you’ll be guaranteed to get there first (and find the pieces you’ve been eyeing up all season).
Our intel is that you should go for the things that’ll be the most popular first. So opt for the higher-priced goods that will sell out quickly (e.g., cashmere, handbags, shoes and coats). “Other pieces like shirts are likely to still be around for the second markdown,” recommends our insider. Also remember to research trends before buying for the upcoming season so you can see what will last.
“Customers will always ask, ‘Will you be getting more stuff like this?’ Honestly, the staff will have no idea what the rest of the season will look like,” our Zara source tells us. “Yes, there are key trends, but since Zara designs, creates and produces items and has them distributed within just a few weeks, there is no way you can predict what’s coming in. Managers will only know what’s coming in when they do the order for next week’s stock.” The message here? Don’t rely on something going into the sale.
Right, got all that? Keep going to see the pieces we love the most in Zara’s sale right now…
This post was originally published at an earlier date and has recently been updated.
Next up, the biggest autumn/winter 2020 fashion trends to know.