August 01, 2020 at 06:00AM Ever since I became aware of my hair back in middle school when I finally retired my beloved slick soccer ponytail, I’ve lamented my fine, thin locks. And after becoming a beauty editor, it’s become my mission to find out which haircuts are best for feigning
Category: WhoWhatWear
The Pre-Loved Homeware Buys That Will Up Your Interiors Game
August 01, 2020 at 06:00AM Last week we published a story about the hugely exciting and innovative world of online vintage shopping. The response from our readers was amazing, and we were so encouraged to see that there is clearly an appetite for exploring new, and more sustainable, ways of consuming fashion. As a life-long vintage
9 Simple Summer Outfits That Are Somehow Cool and Comfortable, Too
August 01, 2020 at 06:00AM As someone who tends to put comfort first whenever getting dressed—for any occasion—I’ve found that of all the seasons, dressing comfortably in the summer is probably the most difficult. I blame it on the weather which not only rules out a lot of options due
The Best Bob Haircuts To Save For Your First Post-Lockdown Haircut
August 01, 2020 at 06:00AM My hair has recently reached that awkward in-between length where it’s no longer the mid-length lob that I visited the hairdressers for but it can’t quite be considered a long hairstyle yet. Instead, it’s sitting rather uninspiringly on my shoulders causing me to seriously consider going for the chop. I’ve experimented with shorter hairstyles over
I Am 56, Live in NYC, and Upgraded My Wardrobe With These 7 Easy Items
August 01, 2020 at 05:10AM The year you were born should have absolutely nothing to do with your fashion choices. But as we cover regularly, it’s those women over 50, in particular, that we tend to get some of the best fashion advice given their experience with style trial and error over
The Unlikely Bikini Trend to Try If You Have Small Boobs
July 31, 2020 at 07:00PM Like many people, my relationship with swimwear over my lifetime has been a tempestuous one. My teen years were marked by hulking great padded numbers which attempted to hoist up my non-existent cleavage (uncomfortable and not very flattering), then in my early twenties, I finally learnt to embrace the perks of having a
I Wear My Hair in a Low Bun Every Day—These Are 26 Styles I’ve Saved
July 31, 2020 at 03:01PM My hairdryer has been rendered practically obsolete these last few months and instead, I’ve been embracing the joy of slow living, which includes air-drying my tresses. And after months of perfecting the art, my preferred way to style my wet hair is in a low bun.
The Basic ’90s Trend That Is Making the Rounds on Instagram
July 31, 2020 at 11:00AM While it’s by no means the most important gauge when it comes to your wardrobe, there is something to be said for the “Instagram litmus test,” i.e., posting something on the platform in order to get a general consensus. As a shopping editor, I find it surprisingly
Rihanna Just Launched Fenty Skin—Here’s Everything You Need to Know
July 31, 2020 at 09:00AM When Rihanna launched Fenty Beauty in September 2017, it made a huge impact on the beauty industry. In its first 40 days the brand reportedly made $100 million (around £80 million) in sales and it has since enjoyed continued global success, hardly surprising since none of
Gigi Hadid’s Hair Stylist Just Told Me How She Creates Her Beachy Waves
July 31, 2020 at 06:30AM I go on about this a lot, but nothing gets me down more than the fact that my hair is lifeless and lacking texture. I can spend up to two hours tonging it and misting it with several different sprays and still not manage to achieve the
7 Easy Wedding Guest Outfit Ideas That Will Work Every Time
July 31, 2020 at 06:08AM At the beginning of the year, we were all planning our wedding guest outfits for various upcoming nuptials. Of course, things have changed quite dramatically since then, with the global pandemic putting a stop to many people’s weddings. While plenty of couples have postponed until
If You’re Not Into Nail Art, These Minimal Looks Will Change Your Mind
July 31, 2020 at 06:07AM When it comes to my nails, I always play it safe. I have two colourways of choice, and I’ve not dabbled in any nail art. Call me boring, but I’m a minimalist at heart. However, there’s only so much baking I can do, so in
The Instagram Outfits That Are Inspiring Our August Wardrobes
July 31, 2020 at 06:04AM It’s hard to believe August is almost here. It seems like just yesterday we were enjoying those first few picnics in the park as the weather started to warm up. Though with the final summer month’s imminent arrival, it’s time to kick back and enjoy
This Cult Lipstick Has Been a Best-Seller Since 1971
July 31, 2020 at 06:03AM In the world of beauty, it’s hard not to get swept up in the excitement of newness; fancy product launches that promise us the world or, at the very least, noticeably glowy skin, lengthened lashes, or fuller-looking lips. Sure, some do live up to their
This is Officially My Favourite Way To Wear a Dress
July 31, 2020 at 06:00AM I know it’s not really fair to write-off a whole fashion category, but I’ve never really been much of a dress person. I have a fair selection in my wardrobe, so I’m not totally averse, however I know some people who live in them and love nothing more than
I Think This Is the Coolest Brand of 2020—and It Has High-Street Prices
July 31, 2020 at 06:00AM With a brand name like House of Sunny, it’s perhaps no surprise that the aesthetic is joyful and perfect for holidays and heatwaves. The London-based brand isn’t actually that new—it was founded back in 2011—however over the past two years it has really found its groove.
Let Us Transport You to California for 10 Minutes of Escapism
July 31, 2020 at 05:45AM Here at Who What Wear UK, we’re all about bringing you the latest and greatest shopping edits, trend reports and cult beauty straight from the front line. But we’re also about inspiration and exploration, with a love of women who are unafraid of playing with
10 Influencer-Approved Skirts That Might Make You Rethink Your Love of Dresses
July 30, 2020 at 06:03PM While some may say summer is the season of the dress, I personally define myself as a skirt enthusiast. Endlessly versatile, skirts are an item that can be elevated enough for just about any occasion and also dressed down for more casual affairs. As an
5 Chic French Women Reveal the Beauty Buys They Can’t Live Without
July 30, 2020 at 02:04PM While I’ve always trusted my French contemporaries to inform my wardrobe wares, it’s only recently that I’ve really started to take note of the beauty products they use, too. Surely their trademark glowing skin and barely there (but beautiful) makeup isn’t all down to genetics, right? After
Sienna Miller Just Wore A Pair Of £20 Mango Trousers—And They’re Still In Stock
July 30, 2020 at 11:16AM Sienna Miller has always been an advocate of high-low fashion. One day the actress might be dressed to the nines in a designer gown for a red carpet event, and the next she is seen sporting a high-street coat. With all the access one could ever want,
I Think I’ve Found the Perfect Minimalist Sandals (And They’re High Street)
July 30, 2020 at 11:00AM I talk about my love of chunky sandals often. The “uglier” the better, to be quite honest. Give me Velcro straps, embellishments, and even a dash of leopard print—the louder the merrier is my mantra. But then again, I’m a fickle being (I do work
I Swear by These Cooling Beauty Products to Keep Me Feeling Refreshed in Summer
July 30, 2020 at 06:30AM Like most people, I love the summer months. I love that I don’t have to worry about bulky coats ruining my outfits, I love being able to be outside and actually enjoy it and, most of all, I love lapping up all of that vitamin
The Designer Bags That We Really Love for 2020
July 30, 2020 at 06:29AM At the beginning of the year, we already knew which designer bags were going to dominate in 2020. How did we predict correctly? Well, it’s a lot more than just guesswork. We spend time speaking to brands, buyers and looking at what’s trending in the fashion
These Are The 12 Trending Tops of Summer
July 30, 2020 at 06:03AM Do you ever find yourself scrolling through Instagram, only to be struck by a really great piece of clothing? Maybe it’s a particularly chic puff sleeve shirt, or the dress that seems to be infiltrating the feeds of several stylish influencers. Often when this happens,
These Are The 12 Trending Tops of Summer
July 30, 2020 at 06:03AM Do you ever find yourself scrolling through Instagram, only to be struck by a really great piece of clothing? Maybe it’s a particularly chic puff sleeve shirt, or the dress that seems to be infiltrating the feeds of several stylish influencers. Often when this happens,
These Perfect Neutral Nail Colours Are Ideal If You’re a Minimalist
July 30, 2020 at 06:00AM When it comes to nail colours, I personally like to play it safe. November to March I’m a CND Oxblood disciple (thanks Monikh for that addiction), but once spring and summer come around, I’m all about those understated neutrals. Call me a minimalist but I’ve never been
A 54-Year-Old Shares 7 Beauty Products That Make Her Look 10 Years Younger
July 30, 2020 at 06:00AM Melissa Meyers is a Los Angeles–based influencer with a focus on beauty, style, travel, and wellness. Her blog, The Glow Girl, aims to empower women to embrace the best version of themselves, age gracefully, and cultivate a glow from the inside out. She also happens
This is My Secret to Making High Street Clothes Look Expensive
July 30, 2020 at 06:00AM As a shopping editor I spend a large quantity of my time scrolling through online stores, eagle-eyed and on the lookout for the best buys. As we’re a site that tries to cater to all needs (high street, high-end and second-hand), I like to think
Small But Mighty: 50 Pieces From the Coolest Independent Brands
July 30, 2020 at 06:00AM Whether you’re a shoe hoarder or a jacket fanatic, a dress lover or a bag addict, it’s safe to say that there is an independent brand to cater to your wardrobe needs.Thanks to word of mouth and the power of social media, theever-diversifying fashion industry is finally allowing niche
Model and “Skinthusiast” Yvette Corinne Walks Us Through Her Daily Skin Regimen
July 30, 2020 at 05:16AM We make it our business to know (and, obviously, reveal) people’s go-to skincare and beauty regimens. Not only is channelling our inner Miss Marple practically written in the job description as beauty editors, but our perpetual product curiosity is also an insatiable, intrinsic itch. Simply put, we
