July 23, 2021 at 06:00AM The Second-Hand Shopper sees Who What Wear’s shopping editor, Joy Montgomery, join forces with some of the industry’s coolest vintage brands to show you that second-hand does not have to mean second best. This series will give you exclusive access to sellout second-hand drops, which will be hand-selected by our editor and
Month: July 2021
The Key Autumn Pieces You Can Buy Now, Whatever Your Budget
July 23, 2021 at 06:00AM There’s something so incongruous about writing about autumn/winter fashion trends when the temperature gauge is hitting 29Âş outside. But such is the nature of the fashion world: We’re always one step ahead of the game. That being said, as I sit here with a fan blasting
22 Editor-Approved Sandals You’ll Be Excited to Wear Every Summer
July 23, 2021 at 06:00AM We take sandals very seriously at Who What Wear. Considering they’ll be one of the major purchases you’ll make in the summer, we know we need to get it just right. Over the past year, we’ve documented the new designer labels that people have loved and
29 Expensive-Looking H&M Basics That Get the Editor Stamp of Approval
July 23, 2021 at 06:10AM Shopping for basics is admittedly not the most exciting thing in the world, but they’re some of the most important wardrobe purchases you can make. And since you wear them so often, you’ll probably need to replace them more often than other items in your wardrobe,
A Fashion Psychologist on What Carrie Bradshaw’s New Outfits Are Saying
July 23, 2021 at 06:14AM And just like that… we all fell totally and utterly in love with Carrie Bradshaw’s wardrobe, again. In the span of just a few days, the New York paparazzi has been busier than they have probably been throughout the entirety of the past year documenting the sidewalks that Sarah
Whether You’re 25 or 65, Here Are 8 Non-Basic Fashion Trends to Try
July 23, 2021 at 06:08AM Dressing for your age isn’t a concept I subscribe to. The wonderful thing about fashion is that it’s one of the purest forms of expression, and that should never feel restrictive. As far as preaching to you about what you should and shouldn’t wear when you
13 Vintage Buys London Girls Will Be Wearing This Autumn
July 23, 2021 at 06:00AM The Second-Hand Shopper sees Who What Wear’s shopping editor, Joy Montgomery, join forces with some of the industry’s coolest vintage brands to show you that second-hand does not have to mean second best. This series will give you exclusive access to sellout second-hand drops, which will be hand-selected by our editor and
The Key Autumn Pieces You Can Buy Now, Whatever Your Budget
July 23, 2021 at 06:00AM There’s something so incongruous about writing about autumn/winter fashion trends when the temperature gauge is hitting 29Âş outside. But such is the nature of the fashion world: We’re always one step ahead of the game. That being said, as I sit here with a fan blasting
22 Editor-Approved Sandals You’ll Be Excited to Wear Every Summer
July 23, 2021 at 06:00AM We take sandals very seriously at Who What Wear. Considering they’ll be one of the major purchases you’ll make in the summer, we know we need to get it just right. Over the past year, we’ve documented the new designer labels that people have loved and
Last-Minute Wedding Invite? You Already Own These 4 Easy Outfit Ideas
July 23, 2021 at 05:05AM There will be times when finding a suitable and exciting wedding guest outfit can feel Everest-level challenging. A look that complements the venue, mood, bride and the many itinerary-related obstacles that get thrown one’s way is difficult enough, but when you’ve also got an ever-changing diary and event dates
20 Camel Coats That Come Editor Approved
July 23, 2021 at 05:10AM The humble camel coat has long been considered something of a hero when it comes to outerwear—and for good reason. Chic, flattering, timeless and versatile, it has serious wardrobe staying power. That’s the reason so many fashionable women rely on it and why it’s so important
Marc Jacobs Isn’t Hiding His Facelift
July 22, 2021 at 10:21PM There are very few certainties in life, but perhaps the most obvious one is that everyone gets older, plain and simple. The aging process doesn’t care how much time, money, and effort you put into staying eternally youthful. Sure, you can keep certain signs of
All the Different Ways to Style a Silky Scarf This Summer
July 22, 2021 at 06:00PM A silk twill scarf is one of the most versatile accessories in one’s wardrobe. It’s a great way to add a pop of colour to a plain outfit or make a statement when paired with another pattern. Fashionistas, celebrities and royals alike have long been
16 Gift Ideas for the Bold, Fierce Leo in Your Life
July 22, 2021 at 05:34PM Welcome to Leo season! Let’s celebrate our confident, luxury-loving, fun-seeking friends with gift ideas that will turn any Leo’s head. We’re talking about the fire sign that has no issue being the centre of attention, after all. The stars have aligned for this party animal.
The 2021 Met Gala Has Some Very Gen-Z Co-Chairs
July 22, 2021 at 04:00PM This article was originally published on April 13. Fashion’s biggest night had to be cancelled last year because of the COVID-19 pandemic, but the 2021 Met Gala is back. And while the show must go on, the star-studded fundraising event will look a bit different
Texture Talk: Meet the Talented Sister Duo Behind DreamGirls Hair
July 22, 2021 at 04:42PM Los Angeles natives Tonya Thompson and Sharie Wilson are on a mission to teach Black women how to achieve long, healthy locks. What originally started as a passion project in their garage has quickly turned into DreamGirls hair salon, plus a brand that’s surpassed $2.5
There’s a New Affordable Handbag Brand in Town and We’re Obsessed
July 22, 2021 at 12:00PM There’s nothing quite like seeing a celebrity wearing a cool new brand that you’ve never seen before. But it’s even better when you discover that it’s affordable. JW PEI’s bags have been spotted on the likes of Emily Ratajkowski and Gigi Hadid and influencers are also
Makeup Artists Say These 6 Moisturisers Will Age You in Reverse
July 22, 2021 at 08:00AM “Benjamin Buttoning.” Ageing backwards. Stopping time. If there’s one effect or buzzword that elicits the same visceral reaction from beauty editors, skincare experts, and customers alike, it’s anything with the term anti-ageing in it. The truth of the matter is this: There’s no miracle cream, gel, serum
It’s Here: The #1 Swimsuit Trend of the Year
July 22, 2021 at 08:00AM Summer holidays might not look how we’d like them to this year, but it doesn’t mean we can’t dust off our swimsuits and get ready for the warmer weather that lies ahead. Now, before you get too excited and end up spending all your money
How to Wear Jeans, According to This 66-Year-Old Former Vogue Editor
July 22, 2021 at 08:00AM If you love fashion and in particular French fashion, then you’ll know who Carine Roitfeld is. Esteemed editor of Vogue Paris for a decade, she then went on to found CR her eponymous fashion magazine and continues to be held up as a bastion of
38 of the Best Bob Hairstyles For Your Post-Lockdown Haircut
July 22, 2021 at 08:00AM My hair has recently reached that awkward in-between length: it’s no longer the mid-length lob that I visited the hairdressers for last year but it can’t quite be considered a long hairstyle yet. Instead, it’s sitting rather uninspiringly on my shoulders causing me to seriously consider going for the chop. I’ve experimented
9 Knockout Swimsuit Brands We’ve Discovered This Year
July 22, 2021 at 07:00AM Let’s be realistic here: Not many of us are heading on holiday this year. Due to COVID restrictions and UK holidays being eye-wateringly expensive, plenty of us have opted for a staycation. But that shouldn’t mean you can’t wear a swimsuit. Thanks to an ongoing
17 ’90s Hair Accessories We Love Just as Much Today as We Did Back Then
July 22, 2021 at 06:30AM I really do feel for anyone who didn’t experience the ‘90s when it was actually happening. I say this because, with the current trends, it feels as if we’re living in the ’90s right now. While those with a minimalistic aesthetic did exist during that
I’m Seriously Fussy About Body Lotion, But These 15 Are the Best for Silky Limbs
July 22, 2021 at 06:30AM I take bodycare very seriously. Compared to the likes of facial skincare and makeup, body products have a bit of a weak rep within the industry. It seems as though everyone wants to know exactly what they’re putting on their faces, but when it comes to the rest
A Definitive List of the Shoes Taking Over This Autumn
July 22, 2021 at 06:25AM Ahh shoes. It’s been so wonderful wearing them again, hasn’t it? All right, so we may be being a touch dramatic, but there’s no denying that, for what seemed like the longest time, shoes (and bags for that matter) have taken a back seat, and
Pretty Face Masks Exist—I’ve Found 20 of Them
July 22, 2021 at 06:00AM ‘Freedom Day’ might’ve arrived, but it’s fair to say that face masks will, in one form or another, remain a part of our lives for a little while longer. I, personally, plan on having one readily available in all of my handbags. This is an important item for practical purposes,
Is It Just Us, or Is Everyone Wearing Dresses From This High-Street Brand?
July 22, 2021 at 06:00AM It’s been a funny old year for the Great British high street, with various institutions either going under or being bought out by global conglomerates. Warehouse is one such high-street mainstay that was struggling before it was acquired by the Boohoo Group along with a few other big-name brands.
I Love Zara, But These Other 5 Stores Are Just as Good
July 22, 2021 at 05:05AM When shopping on a high-street budget, it’s all too easy to fall for the trend-smashing charms and very regular new-in arrivals at Zara—we’re only human. The Spanish superbrand works fast and efficiently and never appears to miss a beat when it comes to the items we
45 of the Coolest French Fashion Brands Everyone Should Know
July 22, 2021 at 05:09AM We can talk all day about how much we adore French brands, from the styling tricks owned by the country’s chicest to the stars and street style gurus you should look to for excellent Parisian style. But what about the best French fashion brands that enable all the
Can I Dress Like a TikTok Teen if I’m Not Part of Gen Z?
July 21, 2021 at 09:19PM Fifteen minutes into my first scroll session on TikTok, I found myself thinking, “Am I old?” Not only was I embarrassingly late to the social media phenomenon, but as I went down rabbit hole after rabbit hole of fashion-related hashtags, I found myself filled with doubt. Am I