March 03, 2021 at 09:01PM
Quay is teaming up with Ashley Graham for its International Women’s Day campaign. The campaign shows off the new collection of spring sunglasses and blue light glasses, and the best part is that the brand is making a $100,000 donation to Girls Inc. to empower and support the next generation of women. We got to speak with Ashley Graham about the importance of the collection ahead of its launch.
“It’s incredibly important for everyone to see realistic portrayals of women and curvy bodies on billboards, TV, and in brand campaigns.”
“I’m so excited to partner with Quay in honor of International Women’s Day this year. This campaign is all about celebrating confidence, embracing self-expression, and empowering women to own who they are with a special focus on creating change and impact in our local communities. It was also so much fun selecting all of the sunglasses and glasses for this collaboration. We opted for bright, colorful designs and luxe details which make these the perfect accessory for spring,” Ashley exclusively told POPSUGAR. “As part of this campaign, we are thrilled to support Girls Inc., which works to inspire all girls to be strong, smart, and bold through mentorship opportunities and advocacy work.”
Scroll on to see the campaign and read more of our interview with Ashley about the importance of the collection, her message to young girls, and the importance of seeing curvy women in campaigns and billboards. You can also shop out the collection, which is available now.
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