February 27, 2021 at 07:53AM We’ve already highlighted the coolest new swim trends for this year despite a lack of holiday action, and ahead I’m breaking down the styles A-listers are getting behind—aka the most popular celebrity bikini trends this year—and the one trend that celebs are notably skipping. Looking to A-list beach
Category: WhoWhatWear
This Bikini Trend Is Suddenly Over
February 27, 2021 at 07:53AM We’ve already highlighted the coolest new swim trends for this year despite a lack of holiday action, and ahead I’m breaking down the styles A-listers are getting behind—aka the most popular celebrity bikini trends this year—and the one trend that celebs are notably skipping. Looking to A-list beach
Trust Me, I’m An Editor—10 Spring-Ready Buys That I Love This Week
February 27, 2021 at 07:15AM As an editor at Who What Wear, I typically spend a lot of time looking at new-in products. So every week, I will be updating this story with the pieces that have caught my eye and that really stand out. The spring collections are slowly
I Perfect Arket Cardigan Worn 5 Ways
February 27, 2021 at 07:00AM It may not look sensational online or sound like a dream purchase, but Arket’s fitted brown cardigan is the best thing I’ve bought in a long, long time. Our aim for this franchise—1 Perfect Item Worn 5 Ways—is to pinpoint the everlasting pieces our wardrobes
Every Fashion Expert Is Buying a Pair Of These Anti-Skinny Jeans
February 27, 2021 at 07:00AM I want to start this by saying that just because there’s plenty of evidence to suggest that no one is really wearing skinny jeans right now, that doesn’t mean you have to get rid of them entirely. Fashion is fickle but it loves nostalgia and resurrecting trends,
Trust Me, I’m An Editor—10 Spring-Ready Buys That I Love This Week
February 27, 2021 at 07:15AM As an editor at Who What Wear, I typically spend a lot of time looking at new-in products. So every week, I will be updating this story with the pieces that have caught my eye and that really stand out. The spring collections are slowly
I Perfect Arket Cardigan Worn 5 Ways
February 27, 2021 at 07:00AM It may not look sensational online or sound like a dream purchase, but Arket’s fitted brown cardigan is the best thing I’ve bought in a long, long time. Our aim for this franchise—1 Perfect Item Worn 5 Ways—is to pinpoint the everlasting pieces our wardrobes
Every Fashion Expert Is Buying a Pair Of These Anti-Skinny Jeans
February 27, 2021 at 07:00AM I want to start this by saying that just because there’s plenty of evidence to suggest that no one is really wearing skinny jeans right now, that doesn’t mean you have to get rid of them entirely. Fashion is fickle but it loves nostalgia and resurrecting trends,
The Influencers Who Always Find Expensive-Looking High-Street Pieces
February 27, 2021 at 06:02AM Finding the best pieces on the high-street is hard work, even for editors whose job it is to do so. With so many websites and new-in sections to cover, it takes dedication and, quite literally, an entire team to ensure we don’t miss an incredible new
7 Affordable Dress Brands That Are Also Sustainable
February 27, 2021 at 06:02AM Whether it’s renting, upcycling, shopping secondhand or buying from conscious companies, these days there is a myriad of ways we can all become more sustainably minded-consumers. However, with so much information and so many ethically-conscious brands around, often it can be hard to know where to begin. A
The Influencers Who Always Find Expensive-Looking High-Street Pieces
February 27, 2021 at 06:02AM Finding the best pieces on the high-street is hard work, even for editors whose job it is to do so. With so many websites and new-in sections to cover, it takes dedication and, quite literally, an entire team to ensure we don’t miss an incredible new
7 Affordable Dress Brands That Are Also Sustainable
February 27, 2021 at 06:02AM Whether it’s renting, upcycling, shopping secondhand or buying from conscious companies, these days there is a myriad of ways we can all become more sustainably minded-consumers. However, with so much information and so many ethically-conscious brands around, often it can be hard to know where to begin. A
This Jacket is Over 60 Years Old, but Still Feels Modern
February 27, 2021 at 06:00AM You know when a fashion trend manages to span more than a decade that it’s something to take note of. But 60 years? That really is on another other level. Coco Chanel created the first iteration of her iconic boucle jacket back in the 1950s; inspired by menswear tailoring, it
I’ve Tried Hundreds of Nude Lip Products, But These 2 Are the Best for Dark Skin
February 27, 2021 at 06:00AM From my late teens to my twenties, as my penchant for beauty started to develop, there was one brand that became my go-to for pretty much all things makeup: MAC. From their iconic Studio Fix Fluid Foundation with a sweep of a Mineralize Skinfinish for my base to a bright flush of
These 12 Items Are Making Me Even More Desperate for Spring to Arrive
February 27, 2021 at 06:00AM Whatever the restrictions look like for the months ahead, I’m looking forward to the beginning of spring mainly because of the promise of lighter evenings and the opportunity to pack away my puffer jacket. Things have got so desperate that today as the sun set,
We’ve Discussed It, and These Other 6 Brands Are Just as Good as Zara
February 27, 2021 at 06:00AM Zara needs absolutely no introduction. That’s for sure. From Instagram accounts honouring a trending Zara coat or spotty dress to being the Duchess of Cambridge‘s go-to for classic staples, Zara can do no wrong. But did you know that the high-street mega-brand also owns a load of other
I Think These 17 Items Make the Perfect Capsule for Summer 2021
February 27, 2021 at 06:00AM We might not be out of puffer coat season just yet, but as soon as Boris Johnson announced the road map for the lifting of restrictions, my mind was wandering straight to thoughts of picnics in the sun, afternoons in beer gardens and the summer
These Controversial ’90s Jeans Are Back, But Are You Ready for Them?
February 26, 2021 at 08:04AM When it comes to trends, none ever prove quite so divisive as jeans. This probably stems from the fact that people are very particular about the jeans they wear—the cut, the length, the colour—so the subject is always going to spark debate. In the past, frayed
These Controversial ’90s Jeans Are Back, But Are You Ready for Them?
February 26, 2021 at 08:04AM When it comes to trends, none ever prove quite so divisive as jeans. This probably stems from the fact that people are very particular about the jeans they wear—the cut, the length, the colour—so the subject is always going to spark debate. In the past, frayed
5 Haircuts That Will Trick People Into Thinking You Have 3 Times More Hair
February 26, 2021 at 08:00AM Ever since I became aware of my hair back in middle school when I finally retired my beloved slick soccer ponytail, I’ve lamented my fine, thin locks. And after becoming a beauty editor, it’s become my mission to find out which haircuts are best for feigning
A 54-Year-Old Shares 7 Beauty Products That Make Her Look 10 Years Younger
February 26, 2021 at 08:00AM Melissa Meyers is a Los Angeles–based influencer with a focus on beauty, style, travel, and wellness. Her blog, The Glow Girl, aims to empower women to embrace the best version of themselves, age gracefully, and cultivate a glow from the inside out. She also happens
A 54-Year-Old Shares 7 Beauty Products That Make Her Look 10 Years Younger
February 26, 2021 at 08:00AM Melissa Meyers is a Los Angeles–based influencer with a focus on beauty, style, travel, and wellness. Her blog, The Glow Girl, aims to empower women to embrace the best version of themselves, age gracefully, and cultivate a glow from the inside out. She also happens
I Tried Every Product From The Ordinary—These Are the Ones I’d Recommend
February 26, 2021 at 08:00AM It was when I was singing the praises of a certain £6 product that had converted me to eye creams that I took the time to actually take a proper look at my bathroom beauty stash. Upon doing so, I realised just how many other products from
Over 60 Years Later, These Are Still the Shoes Every Fashion Editor Wants
February 26, 2021 at 07:56AM Despite the fact that the iconic two-tone Chanel pumps were designed over 60 years ago, they’re still one of the most coveted pairs of shoes. Every season, a new iteration comes out and immediately they sell out. But what, we hear you cry, makes them so
5 Haircuts That Will Trick People Into Thinking You Have 3 Times More Hair
February 26, 2021 at 08:00AM Ever since I became aware of my hair back in middle school when I finally retired my beloved slick soccer ponytail, I’ve lamented my fine, thin locks. And after becoming a beauty editor, it’s become my mission to find out which haircuts are best for feigning
A 54-Year-Old Shares 7 Beauty Products That Make Her Look 10 Years Younger
February 26, 2021 at 08:00AM Melissa Meyers is a Los Angeles–based influencer with a focus on beauty, style, travel, and wellness. Her blog, The Glow Girl, aims to empower women to embrace the best version of themselves, age gracefully, and cultivate a glow from the inside out. She also happens
I Tried Every Product From The Ordinary—These Are the Ones I’d Recommend
February 26, 2021 at 08:00AM It was when I was singing the praises of a certain £6 product that had converted me to eye creams that I took the time to actually take a proper look at my bathroom beauty stash. Upon doing so, I realised just how many other products from
Over 60 Years Later, These Are Still the Shoes Every Fashion Editor Wants
February 26, 2021 at 07:56AM Despite the fact that the iconic two-tone Chanel pumps were designed over 60 years ago, they’re still one of the most coveted pairs of shoes. Every season, a new iteration comes out and immediately they sell out. But what, we hear you cry, makes them so
My Spring Wish List Has These 36 Amazing Items On It
February 26, 2021 at 07:10AM Having spent the last 13 years or so looking at expensive clothes and accessories up close means I can spot a worthwhile investment from a mile off. I may not have the available budget to always splurge on said pieces, but they’re building up into
7 High-Street Insiders Just Shared Their Key Spring Buys With Me
February 26, 2021 at 06:40AM How to find the best pieces on the high street? Go to the source. We have a direct line to insiders from our favourite affordable brands, so it makes sense that we’d tap them first before entering a new season—especially during a time when our editors
