June 09, 2020 at 07:00AM There’s no denying that the ’90s was a real golden age for movies. I can only talk for myself but as a teenager during that time, there were quite a few films that had an impact on me. Of course, a lot to do with that is
Category: WhoWhatWear
This Under-the-Radar Skincare Brand Is a Beauty-Editor Favourite
June 09, 2020 at 06:30AM With the power of social media, it is very rare in the world of beauty that any brand can be regarded as “under the radar.” You see, every time a person of note likes something and posts about it on their Instagram, they set the
This Is How to Get Your Pores Under Control in the Summer, According to Experts
June 09, 2020 at 06:30AM As a beauty editor, I’m lucky enough to have seasoned skin experts examine my complexion on a regular basis. For years, I have had facialist after facialist tell me that my congested pores need a little help. And it’s true; they always have. Unlike those
I Searched All the Sales, and These Are My Favourite Pieces
June 09, 2020 at 06:00AM Unlike the January sales (which all start within a week of each other), the summer sales can be harder to keep track of. Their start dates will be staggered across the months, meaning you have to be more strategic. This month is big for sale shoppers
Every Single Item I Want to “Add to Basket” From the & Other Stories Sale
June 09, 2020 at 06:00AM It’s hard to believe that the 2020 summer sales are already here, but the time has come, and luckily for us, they’re looking pretty good this year. Of course, & Other Stories was at the top of our checklist, as it’s a brand you can always rely
Every Single Dress I Love This Summer Comes in This One Colour
June 09, 2020 at 06:00AM Green isn’t the most popular colour out there, but make a dress in the hue, and from what I’ve seen, it’s far likelier to fly off the shelves. Many of the most popular midi dresses over the past few years have all been green (often midi, floral
I Think This Is Set to be the Cult Dress of the Summer
June 08, 2020 at 02:00PM In the age of lockdowns, social restrictions and event cancellations, it would be easy to assume that the concept of a trending dress might be forgone for the summer of 2020. After all, with weddings postponed, celebrations largely on hold and public spaces still closed, where
These Nourishing Body Products Are Like Summer in a Tub
June 08, 2020 at 06:30AM Nothing gets me more excited for summer than a great body product. The minute the sun starts shining, the first thing I do is dust off my go-to body beauty products from summers past and slather myself in them top to toe. If you ask
Every Dress I Love This Year Has This One Little Detail
June 08, 2020 at 06:03AM Summer is on its way and with it comes an influx of new seasonal trends. From tie-dye to linen, and Bermuda shorts, there are a few standout looks that certainly seems to have taken over our Instagram feeds in recent months. Though not all trends are
The One Summer 2020 Trend That Is Perfect for Working From Home
June 08, 2020 at 06:00AM When writing our spring/summer 2020 trend report I could have never anticipated the way life was about to change. Many of the clothes arriving in stores this month were designed to be worn to weddings, pub beer gardens and summer events, however, the spring summer
I Have Simple Style, and These Are the Only Easy Trends I Care About
June 08, 2020 at 05:10AM If I had to describe my personal style in three words, low-key, elevated, and simple would pretty much sum it up. And while I tend to stick to more basics than super-trendy items, the trends that do pique my interest tend to be the more
9 Grandma Trends That Are Basically Mainstream at This Point
June 08, 2020 at 05:05AM The life span of a trend goes like this: At first, a select group of insiders begins to wear what we call a “micro-trend” until, at a certain point when there are enough versions to be found at a range of price points, it’s officially
The 9 Pieces Bringing Me Joy This Week
June 08, 2020 at 05:00AM We created What to Buy Now to bring you a concise edit every Monday on the items we really love—from the high street, designer labels, vintage gems you can buy online and even charity-shop treasures. We’re constantly scanning the most stylish online stores so you can feel safe
Summer Outfit Ideas: 8 Looks You’ll Want to Wear as Much as We Do
June 07, 2020 at 06:34AM If you’re in the midst of planning great summer outfit ideas, there’s good news: Some of the best street style stars and influencers have seriously upped their warm-weather wardrobe games this year, even if it’s just for the purpose of lounging on their Instagrammable sofas.
Everything You Need to Know About Getting Vitamin D While Wearing SPF
June 07, 2020 at 06:30AM Everyone knows that they should be wearing SPF every day, but in all honesty, I kind of get why it’s such a difficult cause to get behind. With the way that it feels on the skin and formulas that seem to aggravate breakouts, being willing to apply
8 Stylish Buys to Kick-Start Your Summer Wardrobe
June 07, 2020 at 06:03AM Ah, summer. You always hold so much hope and promise. And this year, it’s fair to say we’re all thinking ahead to summer and starting to transition into our seasonal wardrobes. To help you identify exactly what you’ll need to navigate the next few months with serious style, we’ve whittled
The Trousers That Look Smart But Are as Comfy as Leggings
June 07, 2020 at 06:00AM It’s fair to say that the novelty of leggings has officially worn off—or perhaps for you, it wore off one week into lockdown. Of course, we are strong proponents of the “if it makes you feel good, then wear it” approach to dressing, so if
The High-Street Buys the Fashion Crowd Is Loving Right Now
June 07, 2020 at 05:54AM The team at Who What Wear UK prides itself on uncovering cult items before they’ve even made it off the production line. We’re keen, to say the least, and a great portion of our time is spent documenting and analysing the Instagram posts of the thousands
H&M Calls This the Most Flattering and Comfortable Swimsuit Ever
June 07, 2020 at 05:31AM For someone like me who’d rather spend money on jeans and shoes than swimsuits, affordable brands like H&M are high on my swimwear list. Just like the rest of its offerings, the store is regularly adding new swimsuits to its inventory, but it can be tricky to choose the right swimsuit
This Is How My Favourite Fashion People Make Their Houses Look So Chic
June 07, 2020 at 05:00AM When you decide to redecorate, whether you’re in a rented place or one you own, it can feel overwhelming. For months, I have been saving random images, screenshots and torn out pictures from home design magazines to get a good idea of what I want
I Just Styled Gucci’s Best-Selling Cult Belt 3 Ways
June 06, 2020 at 08:00AM If there’s one brand that has been inescapable over the past few years it’s been Gucci. Since 2015, under the creative direction of Alessandro Michele, the brand has become one of the hottest fashion houses around. Thanks to Alessandro’s exciting and fresh vision countless other designers
Everything You Should Know About Laser Hair Removal, IPL and Electrolysis
June 06, 2020 at 06:30AM I must admit, hair removal isn’t the most glamorous of beauty topics. The techniques are usually painful, uncomfortable, time-consuming and costly. However, with that being said, I do also believe that it is one of the most important topics to talk about openly. You see, while
The Trendiest Pieces at H&M Right Now and the Basics to Wear Them With
June 06, 2020 at 06:25AM Pictured above: H&M A-Line Dress ($30) As you know, H&M is a great place to find trends that you don’t want to spend a lot of money on. As you also know, it’s also a great place to shop for basics that look more expensive than they
I Haven’t Shopped All Year, But H&M’s Summer Collection Just Changed My Mind
June 06, 2020 at 06:00AM Last September, post–fashion week, we knew what we were going to see everywhere come summer 2020. The biggest trends included leather (for summer? Actually groundbreaking), pretty white dresses and Bermuda-style shorts. While these trends and many others were pretty much guaranteed at the beginning of the year,
14 Affordable Items That Will Help Elevate Your Favourite Basics
June 06, 2020 at 06:00AM Here at Who What Wear, we are firm believers that good style shouldn’t cost an arm and a leg. If we’re honest, some of the most fashion-savvy people we’ve encountered in our lives have been the most cost-conscious, as having to be more careful with
These Summer-Ready Printed Dresses Are Pure Joy
June 06, 2020 at 06:00AM Despite not being much of a dress person, I find that every time I put on a printed frock, there’s a sort of strange fashion alchemy that occurs. No longer am I just a slipper-clad working-from-homer stuck in a never-ending cycle of moving from desk to fridge to sofa. Rather,
29 Random Archive Shots Inspiring My Wardrobe This Summer
June 06, 2020 at 06:00AM A few weeks back, I wrote an article about the powerful role nostalgia is playing in the fashion industry, both over the course of the last year and up to the present day, as creatives struggle to create new content due to social distancing. I’ve watched as magazines have been
Under-£100 Homeware Buys From H&M, Zara and More
June 06, 2020 at 06:00AM One of the things that I kept finding myself doing while in lockdown over the past few months is falling into interior decorating holes. I’ve spent hours finding new homeware brands and cool interior design Instagram accounts for inspiration. I’ve also been getting lost on
51 New Summer Zara Items Destined to Sell Out
June 06, 2020 at 05:00AM Confession: When assigned this story, I hadn’t been on Zara.com in a couple of months. What can I say? I’d been enjoying some alternative affordable brands instead. But now, I can confidently say Zara and I are thoroughly reacquainted, and the product offering is looking prime for summer. I
I’m Not a Skirt Person, But These 4 Styles Have Changed My Mind
June 05, 2020 at 11:00AM Full disclosure: I do own several skirts, but they are never my go-to choice. I favour a dress or a loose-fitting pair of trousers in the summer. Don’t ask me why. I couldn’t give you a coherent answer (especially right now—what day is it again?). Despite my