July 15, 2020 at 06:02AM Much like our wardrobes, our beauty looks also brighten when the summer months hit. We rose our cheeks and add pops of coral to our lips, but nails? That’s where the fun is. Acting as a blank canvas to the various polishes at our disposal, our
Tag: Who What Wear
The Jeans Trends We’re Taking Note of in 2020
July 15, 2020 at 06:00AM Whether you’re a loyal skinny-jeans lover or a straight-leg convert, jeans are, for most of us, the lifeblood of our wardrobes. Able to be elevated with heels and a nice top or dressed down with a white tee and boots, they have got to be
Experts Warn These Beauty Mistakes Could Be Making Your Skin Age Prematurely
July 15, 2020 at 06:00AM Getting to grips with exactly what sort of beauty practices are right and what are wrong can feel quite overwhelming. One minute, double cleansing is all the rage, and the next, everyone’s preaching that it’s wasteful and unnecessary. It makes total sense, therefore, that when
4 Ways to Wear Dungarees But Still Look Pulled-Together
July 15, 2020 at 06:00AM If I had to describe dungarees, the word polished probably would not be at the top of the list. For me, they immediately summon images of a long-haired, island-dwelling Meryl Streep in Mamma Mia! or ‘90s children’s TV presenters. In both contexts, they are used to convey a dressed-down
Out of All of the French Skincare Brands, This One Is by Far the Most Underrated
July 14, 2020 at 05:58PM When it comes to French skincare, I’m all in. Any product that promises to give that naturally radiant, smooth-as-butter, signature French complexion goes straight in my basket. And the truth is, while so many skincare products fail to live up to my (albeit exceptionally high) expectations,
The Bridal Designer Making Dresses For All Sizes
July 14, 2020 at 07:00AM Type ‘how to lose weight before my wedding’ into Google and you’re met with 112 million results. 112 million. Shocking? Perhaps. But the reality is that plenty of brides aim to shed pounds before their nuptials, and while that isn’t always ‘a bad thing’ (it’s all about context)
Amazing Summer Buys That You Can Still Get in the Summer Sales
July 14, 2020 at 06:53AM Unlike the January sales (which all start within a week of each other), the summer sales can be harder to keep track of. Their start dates will be staggered across the months, meaning you have to be more strategic. This month is big for sale shoppers
This Is Where I Find the Most Expensive-Looking High-Street Pieces
July 14, 2020 at 06:08AM If you’re one of the 259,000 people who follow Marianne Smyth of SmythSisters, you will already be aware of the fact that the influencer has impeccable style. Often seen in outfits that contain a mixture of tailored trousers, straight-leg jeans and effortless midi dresses, Marianne has minimalist style
Pretty Face Masks Exist—I’ve Found 17 of Them
July 14, 2020 at 06:00AM As I’m now slowly venturing out into London again, I’m building up my collection of face masks so that I have one readily available in all of my handbags. This is an important item for practical purposes. I’m certainly not suggesting it is a fashion
The Trending Netflix Show I’m Basing My Autumn Capsule On
July 14, 2020 at 06:00AM If the idea of contemplating your autumn wardrobe in the middle of July is the last thing you want to be doing right now (understandable), then it’s probably best to stop reading this. I, however, am a self-confessed winter fashion fan, so even when the mercury is reaching the mid-20s,
How to Build a Capsule Wardrobe That Will Last a Lifetime
July 14, 2020 at 05:00AM Not so long ago, the fashion world was buzzing about the concept of a capsule wardrobe—the kind of compact closet that only held a bare minimum of pieces that all perfectly matched each other with great ease and much time saved in the morning. Perhaps
28 Smart But Comfy Trousers That Are Perfect for Summer
July 14, 2020 at 05:00AM After months of slouching, the novelty of wearing jogging bottoms has well and truly worn off. I want to feel comfortable, for sure, but now I miss feeling put-together and am slowly revisiting the smarter items in my wardrobe. This summer, we wrote about a
18 Hidden Gems We Found In The Matches Fashion Sale
July 13, 2020 at 12:23PM The seasonal summer sales are in full swing and despite the fact we are currently a few weeks in, there are still many hidden gems available at heavily reduced prices. Matches Fashion, in particular, has an extensive selection right now, that features buzzy designer brands including
The Over-50 Fashion Icons With the Freshest Style
July 13, 2020 at 08:00AM https://bit.ly/3enai7I Personal style can be mastered at any age—there is no magic number or milestone birthday that can claim to be the pivotal point. Some lucky fashion lovers manage to find their signature look early on and hold onto it throughout their lives, adjusting and
I Love This Subtle Blush Nail Varnish, and It’s the Queen’s Favourite Too
July 13, 2020 at 06:30AM https://bit.ly/2DC9DT7 I’ve said it once and I’ll say it again: My biggest beauty gripe is chipped nail varnish. And I’m saying this as I sit here typing away with bright, poppy red nails that are well overdue removal (I’m a hypocrite, okay?!). However, the first thing
The Complete Capsule: 9 Hardworking Summer Staples
July 13, 2020 at 06:08AM https://bit.ly/2Wd9prM Well, it’s fair to say that summer has well and truly arrived, along with the predictable British downpours. While we’re spending more time outdoors now, we still need some staples that will make sense for our prolonged time indoors too. So what are we wearing
55 Nail Art Pictures We’ve Saved Ahead of Our Next Salon Appointments
July 13, 2020 at 06:02AM https://bit.ly/3fmskrO From the often velvet-covered chairs to the glass bottles of beautiful colour lined neatly on marble-effect shelves, there’s many things that make a visit to the salon a magical experience—and one we’ve sorely missed. However, with the news that salons are finally allowed to
19 Colourful Outfits I Have Really Loved This Month
July 13, 2020 at 06:00AM https://bit.ly/32dkYU2 In difficult times, fashion can seem a little trivial and is hardly high on anyone’s list of priorities. In the first few weeks of staying at home, many of us lived in comfortable basics and stopped getting dressed properly. You’ve got to do what helps you
The 9 Pieces Bringing Me Joy This Week
July 13, 2020 at 05:00AM https://bit.ly/2AS8XrE We created What to Buy Now to bring you a concise edit every Monday of the items we really love—from the high street, designer labels, vintage gems you can buy online and even charity-shop treasures. We’re constantly scanning the most stylish online stores so you can feel
I Love This Affordable Skincare Brand—These Are My 6 Favourite Buys
July 13, 2020 at 04:07AM https://bit.ly/2OiFrhR I often wish that I was a teenager during this time. Don’t get me wrong, I adored the nineties but I didn’t love the skincare choices that I had. My Saturday job only allowed for drugstore buys and let’s face it, the options were nowhere
These Are the Products Emily Ratajkowski Swears By for Glowing Skin
July 12, 2020 at 03:30PM https://bit.ly/3gRSqmQ Right now, we must admit that scrolling through Instagram doesn’t seem like the healthiest of ways to spend time. With workout videos, home tours and book reviews galore, it’s all too easy to fall into a comparison trap while scrolling through your feed. However,
Desperate for a Pedi? These Are the Best Foot Creams to Tide You Over
July 12, 2020 at 06:30AM https://bit.ly/2AR0qFn This week, the government finally announced that salons can reopen and that they are allowed to offer manicures and pedicures once more. Frankly, I couldn’t be more overjoyed. Months of neglect has left my nails looking seriously worse for wear and there’s no doubt that
This Affordable New French Skincare Brand Is Seriously Chic (and Seriously Good)
July 12, 2020 at 06:30AM https://bit.ly/3epiXX4 Nothing gets a conversation going in the Who What Wear office (or should we say on Zoom calls?) quite like the topic of French skincare. From Avène and Bioderma to Nuxe and La Roche-Posay, some of the best skincare brands in the business consider
The Topshop Items That Are in My Saved Folder This July
July 12, 2020 at 06:26AM https://bit.ly/3esQdgl For fashion lovers, apps have revolutionised the way we interact with our favourite brands. Websites that previously weren’t smartphone-friendly are now packaged into neat programs, allowing us to browse categories with ease and order at a touch of a button. My favourite function? The
Fashion-Industry Figures Who Are Using Their Platforms for Positive Change
July 12, 2020 at 06:07AM https://bit.ly/2ZhFgK2 Choosing to pursue a career in fashion often comes with a lot of preconceived ideas. Devil Wears Prada aside, historically, people who work in this industry have been stereotyped as shallow or materialistic. In fact, I personally will never forget when a former friend patronisingly
I’m a Makeup Novice, so I Got a Professional to Give Me Tips—See the Results
July 12, 2020 at 06:01AM https://bit.ly/2W7CEfB As someone who is always struggling to get out the door quickly, I typically forgo makeup in my morning routine. To be fair, this is partly due to the fact that styling my curly hair and trying to pick the perfect outfit can be time-consuming. But as
I Just Found 5 Chic Curve Brands on ASOS
July 12, 2020 at 06:00AM https://bit.ly/304b4B5 Let’s be straight here: Fashion has never been good with plus-size clothing. Historically, the curve offering has been dismally small, and even when it was offered, the designs were hardly what you’d call fashionable. While we undoubtedly have a long way to go still, over the
20 Face Masks to Buy Based on Your Personal Style
July 12, 2020 at 05:05AM https://bit.ly/2WaAPPo Personal style cannot be categorised in just five small descriptors, but for the digestibility of this story, that’s exactly what I did. Think of this as one of those articles you used to read in teen magazines that told you which celebrity crush you’re most
I Think I’ve Found the Perfect Minimalist Sandals—And They’re High Street
July 12, 2020 at 05:00AM https://bit.ly/305t6D6 I talk about my love of chunky sandals often. The “uglier” the better, to be quite honest. Give me velcro straps, embellishments, and even a dash of leopard print—the louder the merrier is my mantra. But then again, I’m a fickle being (I do
I Rarely Wear Foundation—This Is the Product I Turn to for a Glowing Complexion
July 11, 2020 at 06:30PM https://bit.ly/3gQIB8U I love makeup. I love everything about it. I love owning it, talking about it, researching it and applying it. The only thing I don’t really love about it is, well, wearing it. I like my face to feel clean and fresh and sadly, makeup just