The 10 Affordable Jewellery Brands I Wish I Could Keep a Secret

February 09, 2022 at 07:23AM

Let’s be straight here: There’s absolutely a time and place for fine jewellery (aka those future heirlooms that are purchased for a big birthday or presented in a little black box). But these aren’t necessarily the pieces you want to be wearing on the average working day sitting in front of a laptop screen. One thing’s for sure: There’ll always be a space in our accessory arsenal for affordable jewellery that caters to our low-key fashion needs.

I, for one, don’t subscribe to the idea that in order to look stylish you need to exclusively splash the cash on designer wares. I bought most of my jewellery on the high street, and it has happily served me for years. It’s all about keeping a beady eye out for a good piece or design that will stand the test of time and cater to a variety of outfits and occasions.

If you’re not sure where to start, let me help you. I’ve done a bit of digging and found some chic jewellery brands that can’t be found in your typical high-street store. From Susan Caplan’s vintage gems and delicate chains via Daisy Jewellery to Daphine’s everyday staples, scroll down to see and shop the 10 affordable brands I’m loving right now.

Founded in London in 2018 by Damasia Ball and Philippine de Follin, Daphine specialises in classic, simple designs that are created to stand the test of time. The brand’s cocktail rings are a particular favourite of the fashion crowd.

For affordable jewellery pieces that can be mixed and matched and layered up, try Astrid & Miyu. Perfect for both birthday presents and treat-yourself buys.

From asymmetric earrings to pendant necklaces, Wolf & Moon is your one-stop shop for artistic, quirky jewellery. I have my eye on the Cloud Earrings, which come in a few different shades. 

If you’re looking for geometric earrings with artistic impact, check out A Weathered Penny. These pieces will instantly elevate your wardrobe staples.

If your taste is more delicate, head over to Matthew Calvin. These will be pieces you will wear for years to come. 

I currently own a chain necklace from Daisy Jewellery, and I wear it all the time. Toeing the line between trend-led and classic, it has everything from pearl pendants to Art Deco–inspired shield rings. 

This is one of the best of the bunch. Susan Caplan is a luxury vintage label that offers curated collections of jewellery from the last 80 years. Head to Harvey Nichols for chunky chains, brooches and more.

With a mix of pieces and price points, V by Laura Vann is on the upper end of the affordable-jewellery spectrum, but it’s totally worth it for the quality. A go-to for layerable chains. 

I’m having a bit of an ear-cuff moment, and Orelia has the best selection right now. I’m eyeing the star ear cuff in particular—and it comes with such a good price point too.

For classic jewellery pieces in a range of versatile styles, take a look at Rachel Jackson London. I only discovered the brand recently, but I won’t be forgetting it anytime soon.

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Author Joy Montgomery | Whowhatwear
Selected by CWC