The Fendi x Skims Video Campaign is Here

The Fendi x Skims Video Campaign is Here

November 08, 2021 at 08:40PM

Eagerly awaiting the Fendi x Skims collab drop? Well, youโ€™ll have to get in what is sure to be a very, very long line.

Mark you calendars because starting tomorrow, November 9, at precisely 9 a.m. EST, the capsule collection will be available at Fendi Boutiques across Canada. Fans got a first glimpse at the bold and colourful line in October, and now FASHION can offer another sneak peek with the first official Fendi x Skims campaign video.

See the Kim Kardashian West we know and love (read: admiring her high pony-tailed reflection and posing effortlessly for the camera) sporting a hot pink crop and with matching leggings alongside a group of models donning a selection of outfits from the line.

The collection draws upon sketches from an archival Fendi collection first presented by Karl Lagerfeld in 1979 (no wonder the video is giving us โ€˜80s photoshoot vibes!), featuring twisted tube tops, pop colours and tight sashes.

Under the direction of Kardashian West and Kim Jones, Fendiโ€™s artistic director of couture and womenswear, the Fendi x Skims line is described as โ€œultra-feminine yet decidedly modern, featuring activewear, beachwear and elevated essentials in bold colours and neutral shades.โ€

Photography by Vanessa Beecroft
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The collection features a hybrid Fendi x Skims logo, seen on reversible skin-tight jersey, embossed into knitwear, printed across underwear and hosiery and writ large across recycled nylon sportswear. Accessories โ€” from Peekaboo and Fendi First to the new Baguette Chain and Sunshine Shopper โ€” appear in a complimentary palette: an array of brightly coloured Fendi icons appear alongside neutral tones. For footwear, the luxury house debuted a shearling hiking sandal and new iterations of the Fendi First heel.

โ€œKim Jones and I have been close friends for years,โ€ Kim Kardashian West said in an October 26 press release. โ€œI love his creative spirit and how he understands luxury in a way that makes total sense for how people want to dress. He works extremely hard, and as a workaholic myself, I recognize and admire the passion he puts into everything he does.โ€

The post The Fendi x Skims Video Campaign is Here appeared first on FASHION Magazine.

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Author Jillian Morgan | Fashion Magazine
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